Rated 5 stars on Amazon

Glass Skin,
Naturally Yours.

Hydrate. Repair. Glow.

PUREKIND'S Advanced Serum hydrates deeply, strengthens your skin barrier, and restores a radiant, healthy glow.

Start Your Glow Journey

Made in Australia β€’ Vegan β€’ 30-Day Guarantee

1% Hyaluronic Acid Serum

Simple care. Thoughtfully made.

A lightweight, water-based hydration serum formulated with 1% Sodium Hyaluronate (Hyaluronic Acid) to deeply hydrate and plump, enriched with Kakadu Plum (Australia’s natural Vitamin C source) and Licorice Root Extract to brighten, soothe and support a healthy, balanced complexion.

Vegan
Vegan
Cruelty-Free
Cruelty-Free
Australian Made
Australian Made
Paraben-Free
Paraben-Free
1%
1% Hyaluronic Acid
Your Everyday Hydration Essential.

Your Everyday Hydration Essential.

Deep, long-lasting hydration

Lightweight, fast-absorbing

Plumps and smooths

Supports a healthy, radiant complexion

Suitable for all skin types

5.0 reviews on Amazon
$39.95
Hydrate Your Skin

Thoughtfully Chosen Ingredients

Focused on what your skin needs.

1% Hyaluronic Acid

1% Hyaluronic Acid

Draws moisture into the skin to deeply hydrate and improve skin suppleness.

Kakadu Plum

Kakadu Plum

Australia's native Vitamin C source, rich in antioxidants to brighten and protect.

Licorice Root

Licorice Root

Helps soothe the skin and promote a more even-looking complexion.

Less Complexity. More Care.


Not every routine needs more steps. It needs the right ones.

Shop The Serum

Loved by Our Customers ⭐

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5.0 out of 5
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Lightweight, hydrating and perfect for sensitive skin

I’ve been using this hyaluronic acid serum every night after my shower, and it has become such a reliable step in my routine. It absorbs quickly, feels really lightweight, and never leaves that sticky or heavy residue some hydrating serums can have. My skin gets an instant boost of moisture, especially around the cheeks and forehead where I tend to get dry.What I love most is how gentle it is. I have rosacea‑prone, sensitive skin and this didn’t cause any irritation at all β€” just calm, comfortable hydration. It layers beautifully under moisturiser and doesn’t pill with other products, which makes it easy to slot into any routine.The results are subtle but exactly what you want from a hyaluronic serum: smoother, more hydrated skin that feels comfortable throughout the day. It’s simple, effective and dependable. A great everyday hydration serum that does exactly what it promises.

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NicMaria Verified Purchase
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A good hyaluronic acid

I really can't explain the formula of the The Purekind Hyaluronic acid. Its light but does not run. The formula feels more like a gel than a serum. I love the cooling feeling you get when you apply it on. The formula absorbs well into the skin and it makes my skin look pump where it helps minimise my fine lines. It comes in a mild cucumber scent and its very pleasant. A big plus for me with this product is that its made in Australia.

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Dejy Verified Purchase
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Simple, effective hydration serum that layers well

I’ve been using this hyaluronic acid serum daily before moisturiser, and it absorbs quickly without leaving any sticky or heavy residue. It provides a noticeable boost in hydration, especially on dry areas like around the cheeks and forehead, and helps my skin feel smoother throughout the day. The lightweight texture layers well under sunscreen and other skincare products without pilling. I also like that it feels calm on the skin with no irritation, even when used consistently. The results are straightforward rather than dramatic, but it delivers exactly what it promises in terms of reliable hydration and skin comfort.

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Sarah J. Verified Purchase
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Face cream

Service excellent hav only used the item 3 times and can already can see it actually working

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Dawn Jones Verified Purchase
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Lightly fragranced and absorbs quickly

The Purekind Hyaluronic Acid Serum comes in a 30 ml pump pack and is made in Australia. It's a cruelty-free formula designed to suit all skin types.This lightweight daily hydration serum combines hyaluronic acid with a blend of botanical ingredients including Kakadu Plum, witch hazel extract, aloe leaf juice, cucumber and licorice root extract. These additions aim to support hydration while helping to soothe and refresh the skin.The serum has a slightly creamy colour rather than being completely clear, and it spreads easily over the skin. It absorbs very quickly and doesn't leave any sticky residue, which makes it comfortable to wear both day and night. It has a very mild fragrance which didn't linger.It's designed to be used under a moisturiser, which helps lock in the hydration and get the best results from the product. Use the moisturiser immediately after the serum.I really like this serum and it's easy enough to incorporate it into my fairly simple skincare routine.

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Aussiegal Verified Purchase
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Australian skin care

I was drawn to this product as an alternative to otherwise over priced international skin care brands. This offers a locally made alternative with the viral Kakadu plum extract for daily hydration. The serum spread smooth and dries without leaving a sticky texture. Your skin is left feeling moisturised and refreshed, without a subtle scent lending to the plum extract. Intended to be used as a pre-moisturiser serum, the product is fit for purpose as it does not appear to create a barrier for the moisturiser to follow. If you are looking for a local budget alternative, I recommend this for anyone searching for a hyaluronic acid serum to add to their daily routine.

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NEO Verified Purchase
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Light, soothing serum

This is a really gorgeous, incredibly hydrating and fast absorbing face serum. It has a delightfully fresh light cucumber scent, doesn’t leave any grease or film, and leaves my skin feeling soft and dewy. I love that it’s Australian made and formulated, with beautiful botanical ingredients including the star - the lovely native Kakadu plum. The perfect size to pop in your purse for a boost throughout the day, especially if you spend a lot of time in air conditioning. I really appreciated this on a recent long-haul flight as my skin starts to feel tired and dry after time spent in an airplane cabin - a little goes a long way with this so a couple of pumps and my skin felt revitalised and ready to face the outside world - it absorbs quickly enough to be able to apply makeup pretty much immediately, too. Simply a lovely product!

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Amanite Verified Purchase
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A great everyday hyaluronic acid serum for both men and women.

My wife and I have both been using this serum regularly for the past week and we’ve both noticed a real improvement in our skin tone and overall hydration. The formula is lightweight, absorbs quickly, and doesn’t leave behind any greasy residue, which makes it easy to use both morning and night. A little goes a long way too. What we really like is how uncomplicated and gentle it feels on the skin while still delivering noticeable results. Our skin looks calmer, smoother, and healthier overall. It’s also great to see an Australian-made product that feels high quality without unnecessary fragrances or heaviness. A great everyday hyaluronic acid serum for both men and women. We can confidently recommend this product.

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Chris Verified Purchase

Give Your Skin the Hydration It Deserves.

Thousands trust PUREKIND for simple, effective skincare. Experience lightweight, long-lasting hydration with a formula designed to support healthy, radiant skin every day.

Get Yours Today β†’

Frequently Asked Questions

We offer a 30-day return policy on all items. Products must be in original condition with tags attached.

Standard shipping takes 5-7 business days. Express shipping is available for 2-3 business days delivery.

Yes, we ship to most countries worldwide. International shipping times vary by location.

We accept all major credit cards, PayPal, Apple Pay, and Google Pay for your convenience.

Once your order ships, you'll receive a tracking number via email to monitor your delivery status.